Ever opened your Instagram DMs and noticed that one message bubble is purple, while the others are gray or blue? If you’ve been wondering what that purple message bubble on Instagram actually means — you’re not alone.
In this post, we’ll explain what the purple bubble means, why Instagram added it, and how to customize your chat themes, step-by-step. Whether you’re using IG for fun or business, knowing these details helps you stay ahead of trends and updates.
💬 What Is the Purple Message Bubble on Instagram?
Svetainė purple message bubble in Instagram DMs is part of the Messenger-style chat themes that were introduced when Instagram merged its DM system with Facebook Messenger.
Here’s the deal:
- Svetainė purple bubble shows when you or someone in the chat is using a custom theme like “Love,” “Tie-Dye,” or “Monochrome.”
- Tai not a glitch, and it doesn’t mean your account is hacked.
- It simply indicates a chat theme color, just like WhatsApp or iMessage lets you customize the look of your chats.
🎨 Why Does Instagram Have Chat Themes?
Instagram added colorful chat themes to make conversations more personal and fun. Instead of just gray or blue, you can now choose themes like:
- Purple gradient (the most popular one)
- Love (pink/purple tone)
- Pride
- Halloween
- Tie-Dye
- Classic Blue, Red, and more
When you choose a new chat theme, the message bubble color changes for both you and the person you’re chatting with.
🛠️ How to Change Instagram Chat Theme (and Make It Purple)
Want to try the purple bubble or switch things up? Here’s how you do it:
✅ Steps to change chat theme on Instagram:
- Open "Instagram" ir eikite į DMs
- Tap on any conversation
- Bakstelėkite person’s name or “i” icon at the top right
- Tap on “Theme”
- Choose a theme like “Love” arba “Tie-Dye” for purple-colored bubbles
That’s it! The purple bubble will appear automatically. You can change it anytime.
⚠️ Is the Purple Message Bubble a Secret Code?
Some users have started wondering if purple bubbles mean something else — like “secret messages” or hidden meanings.
The truth is:
The purple message bubble is just a visual style.
It doesn’t mean the message is encrypted, secret, romantic, or anything deep. It’s just Instagram’s way of making chats more colorful.
That said, if someone sends you a purple bubble and you didn’t change the theme — they likely did it on their end.
👀 Bonus Tip: Use Chat Themes for Business Too!
If you’re a creator, coach, or brand — even chat theme customization can make a difference. It:
- Helps your DM conversations feel more personal
- Makes your brand more memorable
- Builds trust with followers and potential buyers
Even small details like a purple bubble theme can make your messages stand out.
🚀 Want More Instagram Engagement?
You’ve figured out how to customize your chats — now it’s time to level up your profile.
If you want more:
- ❤️ Patinka
- 👥 Followers
- 📈 Views
- 📩 DM responses
Then try Rushliker.com — the trusted service that helps you grow your Instagram safely and quickly.
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Galutinės mintys
Svetainė purple message bubble on Instagram is just part of the new chat theme feature rolled out in recent updates. It’s completely normal, fun to use, and customizable at any time.
So next time you see a purple message, don’t panic — it just means someone’s using a cool chat theme. And if you’re serious about growing your Instagram profile in 2025, tools like Rushliker.com can help boost your engagement to the next level.